Rock on RAW 27 / 2 / 12: How To Make an Impact

 Be The People’s Champ, Not a Kung Pao Bitch                  

 

Finally, The Rock came back to Monday Night Raw, and brought IT before the world.

The WWE Universe exploded when the Brahma Bull descended the isle and stepped back into the squared circle. A rapturous torrent of applause echoed throughout the arena and all waited with baited breath to hear the words of the people’s champion, The Rock. The Rock presented a masterpiece in charisma and to anyone paying attention, The Rock did much more than simply entertaining the WWE universe; he gave us all a lesson in how to make an impact.

How does The Rock make an impact and how can you?

These are the psychological laws of charisma that The Rock used on RAW in order to make an impact.

The Rock’s Rules of Making an Impact

 

-          Make The Present Moment Matter More Than Any Other: The first rule of charisma is to make the present moment seem intensely important. When we view the present moment as being important we feel more alive, more energised, and we are bound to be appreciative of anybody who makes us feel this way, which includes The Rock. Knowing this, as soon as The Rock hit the ring he said “THIS feels great!” This simple line let’s everyone know that The Rock is enjoying the present moment and by association makes his viewers more likely to do so too. The lesson? Let everyone know that you are loving the present moment as this positivity instantly gets people liking you. [br] [br]

-          Say Things in a new Way: “John, what you are is a Kung Pao Bitch.” In these words The Rock does more than simply insult Cena, he puts a new phrase in the people’s minds that they now associate with The Rock. People love new things, be it clothing, movies or even one-liners. Give them something they haven’t heard before and they’ll be entertained and more willing to listen to you.

-          Let The People Be Involved: Every single person in the world likes to feel as though they are involved and as though they are a part of what is happening. The Rock is better at this than arguably any other spokesperson. Why? Because he makes the crowd matter. With The Rock, the crowd aren’t just bums in seats. The Rock turns their chants into worldwide trends, he changes what he is saying and how he is saying it dependent on how the crowd reacts. He stops midsentence if the crowd begins to chant. He gives power to the people. He says, very clearly, “I am listening to you and you matter.” How could anyone not love him for that? The lesson here, of course, is to empower every single person you are speaking to. Give them power and they will love you forever. [br] [br]

-          Turn Insults into a Joke: The Rock wasted no time in addressing Cena’s accusation that The Rock is not present on RAW enough. He simply, sarcastically stated, “This might come as a surprise, but I’m not here every week” [feigns disapproval of himself]. This light dismissal of the offender immediately serves to tell everyone that you’re perfectly aware of your own actions and that they’re not achieving anything by making an issue of it. The “Well DUUHHHHH” response has a lot of power behind it! [br] [br]

-          Joke, Joke and Joke Again: Nothing much need be said here. People love jokes. Use humour frequently and people will love listening to you. [br] [br]

-          Use Colourful Speech: Any good writer knows that entertaining dialogue involves making use of all the senses. By saying such classics as “Fruity Pebbles” and of course “If you smell what The Rock is cooking” you get the listener more engaged with your words [br]

 

These are the key laws of making an impact that The Rock employed on Raw (27 / 2 / 2012). Use them wisely and you too can be entertaining the millions AND MILLIONS!  Until next time: Boots To Asses, If you Smell What ARoleModel Is Cooking. 

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